Account Executive – Automation & Mobility (US Northeast)

Do you enjoy developing and closing technical sales opportunities for (embedded-) sensors? Do like exploring business opportunities in an innovative market landscape, selling direct and via channel partners? Are you interested in working for a fast-growing high-tech company, where pushing boundaries and fun are part of our core values? We'd love to have you!

Who is Xsens

Xsens is a leading full-stack provider of sensors, software, and analytics that enable the real-time digitization of movement of vehicles, platforms and people. Xsens serves the automation & mobility, entertainment and health & sports / humanoid robotics markets. Our innovations enable our customers to capitalize on the value of movement by transforming data into meaningful and actionable insights. Partnering with leading global brands such as Anduril, NVIDIA, Hewlett Packard, Kongsberg, u-blox, SEA.AI, VideoRay, DPWorld, EPIC Games, 20th Century Studios, Netflix, Toyota, SCANIA, Siemens, and over 1000 sports organizations/research centers/universities, Xsens is creating extraordinary outcomes that move humanity forward.

Xsens is a portfolio company of Francisco Partners, visit www.xsens.com to learn more.

Your mission as an Account Executive at Xsens

As an Account Executive within Xsens’ Automation & Mobility (A&M) business line, you are responsible for driving profitable growth, market expansion, and strategic customer engagement across your assigned territory, for the Xsens MTi-series® and Sirius/Avior product lines.

You will act as the commercial owner of your region, combining strong business development, solution selling, and account management capabilities to expand Xsens’ footprint in key high-growth markets such as mobile robotics, autonomous systems, UAVs, 3D mapping, and defense applications.

Our US office is located in Los Angeles, but we are open to consider a hybrid or remote way of working, especially since we need more coverage in the northeastern part of America.

Key responsibilities:

1. Revenue & Pipeline Ownership

• Own the full sales cycle from prospecting to closing, consistently exceeding revenue targets

• Build and maintain a robust, predictable pipeline through proactive outbound prospecting and strategic account penetration

• Develop and execute territory- and account plans, aligned with regional growth objectives

• Deliver accurate day-to-day forecasting and disciplined pipeline management using CRM (Salesforce)

2. Business Development & Market Expansion

• Identify and develop new applications, customers, and vertical opportunities

• Drive expansion in key segments such as mobile robotics, UAVs, marine, 3D mapping, and defense

• Actively research market trends and translate them into new business opportunities and use cases

• Lead early-stage opportunity development and qualification

3. Solution Selling & Technical Engagement

• Lead complex, consultative sales cycles for high-performance IMU, GNSS/INS, and sensor solutions

• Understand customer applications and translate requirements to determine product fit, working closely with Field Application Engineers

• Position Xsens as a trusted advisory partner in navigation, autonomy, and motion sensing solutions

• Drive technical and executive-level conversations with customer stakeholders

4. Strategic Account & Partner Management

• Build and grow long-term relationships with key customers, OEMs, and channel partners

• Develop and execute strategic account plans, including upsell, cross-sell, and design-in strategies

• Expand business through channel development and partner enablement

• Manage and negotiate complex deals, contracts, and pricing strategies

5. Cross-Functional cooperation

• Align your local sales activities mainly with Xsens’ Marketing and Customer Service departments

• Actively support demand generation campaigns and strategic initiatives in your region

• Provide structured ‘Voice of Customer’ feedback to influence product roadmap and go-to-market strategy

6. Market Presence & Thought Leadership

• Represent Xsens at industry events, trade shows, and customer engagements

• Build visibility and credibility in the market as a domain expert in motion sensing and navigation

• Strengthen Xsens’ positioning across target verticals

Experience & Background

• 5–10 years of proven success in technical B2B sales (sensor systems, robotics or related domains)

• Strong track record of new business development and closing complex deals

• Experience in relevant industries such as autonomous systems, Defense, UAV, marine

• Experience working with OEMs, integrators, and channel partners

Skills & Capabilities

• Strong hunter mentality with the ability to generate and convert new opportunities

• Proven ability to lead consultative and solution-oriented sales cycles

• Ability to engage with both technical stakeholders and executive decision-makers

• Excellent communication, negotiation, and presentation skills

• Strong analytical and structured approach to sales and opportunity management

• High proficiency with CRM tools (Salesforce) and sales planning methods

Education

• Bachelor’s or Master’s degree in Engineering or Business (or equivalent experience)

Ways of Working

• Highly autonomous, self-driven, and entrepreneurial mindset

• Willingness to travel (~30%) across the assigned region

• Hybrid / remote role with strong presence in the US Northeast market

Working at Xsens

 We value ingenious ideas, no matter where they come from. We believe diverse thoughts, voices, and backgrounds make us stronger as a company. We know that it is through collaboration with people from all walks of life that we make the most positive impact as an organization.

Join Xsens’ innovative, ambitious, and international team, where your ideas and talents make an impact. Along with a competitive compensation package, we offer a range of benefits designed to support your well-being and help you thrive.

• Comprehensive health coverage from day one, with 100% employer-paid medical, dental, and vision plans for you and your dependents—including access to HSA-qualified options

• Company-provided life insurance for added peace of mind

• Immediate eligibility to participate in our 401(k) retirement plan starting on your first day Flexible Spending Accounts (FSA) to help you manage healthcare and dependent care expenses tax-efficiently